There is a lot of talk about sustainable clothing, ecological clothing and fair clothing. But what exactly is sustainable clothing? When producing sustainable clothing, the focus is mainly on environmentally friendly materials and healthy working conditions, in other words with love for people and nature.

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Our eco-friendly brands


Passion for nature

The revolutionary REPREVE® technology enables BUFF to give plastic bottles a second life and convert them into 100% recycled microfibres. The basis of the famous BUFF neck warmers!

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Reduce, Reuse, Recycle

Timeless designs and clothing that lasts. Didriksons offers repair kits and encourages reusing/gifting your products. And everything is made from sustainable materials. Reduce, Reuse, Recycle!

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Jack Wolfskin


Without sacrificing quality, Jack Wolfskin has succeeded in manufacturing heat insulation and reusing leftover fabric for the perfect water and dirt-repellent membrane, all from recycled materials!

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Created to enjoy nature

The O'Neill Blue line consists of products made from 30%-99% sustainable materials, including recycled materials from terrestrial, marine and coastal environments.

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Helly Hansen


Helly Hansen is an advocate of the responsible use and enjoyment of the oceans, mountains and nature. For example, 90% of Helly Hansens fabrics are Bluesign® certified and they use a PFC-free treatment for waterproofness.

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Tommy Hilfiger


Under the name 'Tommy For Life', they make worn and damaged clothing as good as new, giving it a second life! In addition, they only use materials that are part of a sustainable cycle.

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North Sails


It won't surprise you that North Sails is heading towards cleaner oceans and a better future for generations to come! North Sails has great ambitions and has selected five Sustainable Development Goals that they want to actively support.

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